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This topic helps the persons responsible for hiring uncover the 'real' person behind the interview and will include: learning to spot common 'red flags' on resumes, in interviews and in references, learning how to set the tone to create an environment of 'truth,' and learning how to ask questions that paint a more accurate picture of the candidate's true skills and knowledge.


Most job candidates focus on putting their best foot forward, in their resume, their interview and their references. But you, as an employer, are not just hiring their best foot. You are hiring both feet. Your ability to uncover the 'real' person, not just the 'best parts' of a candidate, will often make the difference of a successful or failed hire.


  • You will be able to recognize inclusions or omissions on resumes that may signal deception
  • You will be able to discuss how to set the context for truth
  • You will be able to identify interview flags
  • You will be able to review reference flags

Resume Flags (Inclusions or Omissions That May Signal Deception)

    • Dates
    • Degrees/Certifications/Licenses
    • Accomplishments

Setting the Context for Truth

    • Courtship Behaviour
    • Win/Win vs. Lose/Lose

Interview Flags

    • Past (Actual) vs. Future (Hypothetical)
    • Reasons for Job Moves
    • Questions

Reference Flags

    • Personal
    • Accessible
    • Developmental

U.S. organizations spend $130 billion annually on hiring new employees. With a price tag like that, businesses can't afford to make mistakes! Yet 43 percent of employers say they've made bad decisions by hiring too quickly.

The role of line managers and others, particularly in smaller organizations. We've all heard the cliché that, "to some extent, every manager is a human resources manager." In many ways, I believe that's truer today than ever before.

Human resources management truly is a management function. Where there's an HR department, line managers can be said to have delegated some of their responsibilities to HR. Don't bring just anyone on your team. Learn to uncover deception and other red flags when moving through the hiring process.


  • Human Resource Managers
  • Supervisors
  • Team Leaders 
  • Business Owners
  • Managers
  • Presidents
  • Vice Presidents and others with management responsibilities.

Norm is a multiple award-winning business enabler and coach, providing a broad array of Human Resources services, from creating and enhancing client company’s cultures as a Best Places to Work to highly effective career-enhancing coaching for individuals.

Norm was named the HR Professional of the Year by the Human Resources Association of Palm Beach County in 2016 and recipient of HR Excellence Award from the South Florida Business and Wealth magazine in 2015.

Grounded with a Master's Degree in Organizational Behavior from Purdue University and over 30 years of executive-level experience with companies such as Exxon and American Express, Norm has built his track record of successful, company-wide leadership, consulting roles and individual clients in public, private, and non-profit organizations, from startups to multinationals.

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