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Join us for an insightful webinar designed to help you master the art of benefits communication. Learn strategies to enhance employee understanding, appreciation, and utilization of your total rewards offerings. Discover best practices for engaging your workforce, fostering a deeper connection with your benefits package, and driving higher participation rates. Boost employee satisfaction and retention by effectively communicating the value of their rewards. Don't miss this opportunity to elevate your benefits communication game and create a more informed and engaged workplace.


By attending this webinar, participants will be able to:

1.    Understand Key Communication Principles: Grasp the essential principles of effective benefits communication and how they apply to employee engagement.
2.    Develop Tailored Communication Strategies: Create customized communication plans that resonate with diverse employee demographics and needs.
3.    Utilize Various Communication Channels: Learn to leverage multiple communication channels to ensure all employees receive and comprehend benefits information.
4.    Increase Employee Benefits Awareness: Enhance employees’ understanding of their total rewards package, leading to greater appreciation and utilization.
5.    Measure Communication Effectiveness: Implement methods to assess the impact of your benefits communication efforts and identify areas for improvement.
6.    Apply Best Practices: Gain practical insights and best practices from industry experts to elevate your organization's benefits communication approach.


 


This webinar will cover six key areas: effective communication principles, tailored communication strategies, leveraging various communication channels, increasing employee benefits awareness, measuring communication effectiveness, and applying industry best practices.


1. Enhance Communication Skills: Gain expert insights on how to effectively communicate complex benefits information to employees, ensuring they understand and appreciate the value of their rewards.
2. Boost Employee Engagement: Learn proven strategies to engage your workforce, leading to higher participation rates and greater satisfaction with your benefits offerings.
3. Improve Utilization of Benefits: Discover techniques to increase the utilization of your rewards program, helping employees make the most of the benefits provided and improving overall morale.


The target audience for this webinar includes HR directors and managers, benefits coordinators and specialists, employee engagement professionals, organizational development leaders, corporate communication managers, compensation and benefits analysts, workforce planning managers, talent acquisition and retention leaders, learning and development professionals, and employee relations specialists.


Sharell L. Thomas, MBA, SHRM-SCP

Sharell L. Thomas is a transformative Human Resources leader with over 20 years of experience crafting innovative Total Rewards strategies that drive employee engagement and organizational success. As the CEO of The Sharell Group and the Total Rewards Director for the YMCA of Metro Atlanta, Sharell has a proven track record of aligning compensation, benefits, and wellness initiatives with broader business goals. Her expertise spans compensation design, executive rewards, employee well-being, and strategic HR leadership, with a particular talent for helping organizations scale by creating cohesive, high-performance cultures.

Throughout her career, Sharell has implemented impactful HR programs that have reduced costs, improved employee retention, and fostered inclusive environments. Her work has contributed to a 30% reduction in benefit costs, a decrease in absenteeism through wellness initiatives, and the successful integration of teams following complex mergers and acquisitions. Sharell is passionate about elevating talent through leadership development, succession planning, and total rewards communication strategies that ensure employees feel valued and engaged.

Beyond her professional accomplishments, Sharell is a proud native of Nassau, Bahamas. She is a devoted wife and bonus mom of four, and she enjoys balancing her personal life through her love of faith, family, friends, food, fitness, and fun. Sharell is actively involved in her community, serving on the boards of Friends of Refugees and the Atlanta Mission, where she continues to provide HR expertise and leadership.
 

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