Social Media Issues In The Work Place
Learn to write and apply a workplace social media policy that respects employee rights, aligns with labor and employment laws and protects your organization's IP and accounts.
Speaker
Bob Oberstein
Labor relations consultant and arbitrator · 48+ years in HR and labor relations
Overview
Social media in the workplace raises far more issues than sexting or browsing inappropriate sites. Is there a written social media policy, and have employees been trained to apply it? Does it align with your other policies, any collective bargaining agreements, NLRA Section 7 rights, state and local employment laws and Federal Trade Commission regulations?
This 90-minute webinar works through those questions. It covers confidentiality and First Amendment free speech rights, the Fair Credit Reporting Act when you recruit using social media, and protection of copyrights, trademarks, intellectual property and trade secrets.
You'll also look at take-down protocols and who owns an employee's social media accounts when they leave, so you can protect every stakeholder.
Why attend: A poorly drafted or outdated social media policy can expose your organization to liability, including claims that it restricts protected concerted activity, even for non-union employees. This session helps managers and supervisors at all levels, HR, employee relations and labor relations staff, attorneys, and union officers, representatives and stewards understand the rules and build a policy that holds up.
What’s covered
- What social media means in the workplace, including blogs and vlogs
- Why you need a social media policy
- Differences for private and public sector employers
- Social media policies and the First Amendment
- How current social media or related policies may already create liability
- The basic elements of a social media policy
- When employee social media use may be protected concerted activity under the NLRB or state law, even for non-union employees
- Keeping policies in line with the Fair Labor Standards Act, FTC rules, copyright and trademark protections and an employee's right of publicity
- Recruiting with social media
- Social media account ownership and digital legacy
Who should attend
What you get
About the speaker
Bob Oberstein's career in Human Resources and Labor Relations spans over 48 years. Bob is uniquely qualified in this area having started out as a third-generation Union member who has represented both sides of the labor management table in both the public and private sectors in both the non-union and union workplace.
As an Interest Based facilitator he trained and coached parties on how to constructively process their negotiations to a successful conclusion thereby promoting and enhancing their relationship. Bob has also served the labor management community as a neutral fact finder, mediator and arbitrator for multiple organizations and agencies such as the Federal Mediation and Conciliation Service, American Arbitration Association, Financial Industry Regulatory Authority, Tucson Unified School District, Phoenix Employment Relations Board, Arizona Department of Education, United States Postal Service, and being a Special Master mediating and arbitrating disputes between, Fry's Food Stores & UFCW, Local 99. Several of his arbitration awards have been published by the Bureau of National Affairs as well as Commerce Clearing House and are referenced in How Arbitration Works by Elkouri & Elkouri, often considered the consummate reference in the field of arbitration. Bob was recognized in 1991 by the Federal Mediation and Conciliation Service's "Director's Lifetime Achievement Award" for promoting positive labor management relations.
Also significant in his background are the positions of Labor Relations Administrator for EBASCO Services (nuclear power plant construction for both Florida and Louisiana Power & Light); Senior Labor Relations Administrator for the Salt River Project, the local water and power utility in Phoenix, Arizona; Executive Human Resources Director for the Washington Elementary School District (largest elementary school district in Arizona); Labor Relations Administrator and chief spokesperson for the City of Phoenix, Arizona; and most recently Labor Relations Manager in the northwest United States. Bob is also a member of the Society for Human Resource Management, International Public Management Association and the National Public Employers Labor Relations Association and has been recognized by these organizations as achieving certified professional and senior certified professional status.
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