Using Linkedin As A Business Tool
Learn to use LinkedIn as a business tool: set up privacy and your profile, grow a relevant network, handle invitations and engage with content to build your reputation.
Speaker
Teddy Burriss
Social media and LinkedIn strategist · Certified Social Media Strategist
Overview
LinkedIn is far more than a job-search site. Used well, it is a powerful business tool. This webinar on using LinkedIn as a business tool looks at who should use it and the three activities that create real business value.
You'll review privacy and settings, best practices for a professional profile, including applying search engine optimization ideas to it, and tactics for growing a relevant network.
The session also covers sending and receiving invitations with your business goals in mind, sharing and engaging with content, using LinkedIn messaging and building a professional reputation on the platform.
Why attend: Microsoft bought LinkedIn because it delivers real business value to people who learn to use it correctly, not because it is a social media fad. In connected professional communities, LinkedIn is a tool you shouldn't ignore. The session suits business development, sales, account management and marketing teams, executives, recruiters, operations managers and talent development professionals.
What’s covered
- Privacy and settings
- Your personal profile
- Your LinkedIn network
- Sending and receiving invitations
- Sharing and engaging with content
- The LinkedIn messaging system
Who should attend
What you get
About the speaker
Teddy Burriss is a Certified Social Media Strategist. Teddy has been teaching the best practices and tactics of using social media as business tools for >10 years. Teddy is a Dale Carnegie Graduate Coach, Sandler Sales Trained Professional, Certified Social Media Strategist, LinkedIn Strategist, Practiced Toastmaster, and Certified Career Transition Coach. Teddy invests time each day experimenting with LinkedIn, Facebook, Twitter, YouTube, and many other social media tools so he can then share with others and help them grow their business using social media.